My name is Eli. I’m a family focused mom of beautiful happy little girl named Isabella. I was born and raised in Lithuania, but moved to Florida after graduating from university, which is where we live now. My heart always belonged in the tropics, with beautiful beaches and the palm trees!

Since a young age, I had a strong interest and passion for fashion. After my daughter was born, I wanted to create something that had purpose. The idea was born when I started to look for swimsuits for my daughter and myself. I wanted to get matching suits but couldn’t find any that would be trendy and flattering for me and super cute for my daughter. Soon I realized that there was a noticeable gap in the market for high quality and stylish - matching mommy and me swimwear.

And that’s when Elie and Bella was born! I was driven to create a label that would empower women to feel beautiful and confident in their swimwear. Being a mom or not, you can be and feel sexy no matter what stage of your life you're in. That’s why our brand is for all women, any age and not necessarily a mom. But if you have a daughter we have the cutest swimsuits to match with, so you can make your special moments even more special.

I hope you enjoy Elie and Bella just as much as I did designing it!